- 8:00 h - Pick up Hotel Riu
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Bus pick up at Hotel Riu
- 8:10 h - Bus transfer
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Bus transfer to Tecnológico de Monterrey
- 8:45 h - Registration
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Welcome coffee
- 9:30 h - Inauguration
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Welcome to Tec de Monterrey. Inauguration ceremony.
Auditorio 6. ("Preparatoria", behind Students Residences)
- 10:00 h - Plenary session | Jill Kickul | Auditorio 6
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Plenary session: Jill Kickul (EGADE Business School Distinguished Professor).
Re-imaging the ‘Social and Sustainability’ in Business: Strategic Implications for Scholars and Educators.
Auditorio 6
- 11:30 h - Parallel sessions
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Auditorio 3. How to deal with Big Challenges. Impact of COVID-19 on Finance and Internationalization. Session Chair: Felipe Symmes.
Innovation theatre: From a misleading device to a tool companies can use to find innovative solutions for grand challenges (Felipe Symmes)
The impact of the COVID-19 crisis on earnings quality: Evidence from Mexico (José Miranda)
Performance and Internationalization of Retail Firms in Turbulent Times: The Case of the Retail Apocalypse and COVID-19 (Emma García)
Sala Ejecutiva 1. Strategic Leadership and Organizational Transformation. Session Chairs: Edson Barbero- Eduardo Armando
Revisiting the link between strategic positioning and implementation: the profitability impact of monitoring tools or practices in efficiency-seeking firms (Carlos Rodríguez)
What drives teams? A closer look on how strategic leadership promotes psychological safety (Bárbara Mojarro)
Redefining Organizational Politics: Implications for Climate and Innovation in SMEs (Verónica Baños)
Sala Ejecutiva 2. Defining Success in Family Firms: Efficiency, Responsibility and Identity. Session Chair: Sascha Fürst
Can Accounting Sophistication Drive Efficiency in Latin American Micro Family Businesses? Evidence from Colombia (Tonatiuh Nájera)
ESG Integration and Financial Outcomes in Mexican Family Firms: A Pathway to Sustainable Growth (Arturo Bernal)
An analysis of the elements in the self-definition of family firms (Luis Raúl Rodríguez)
Sala Ejecutiva 3. Corporate Governance and Social Responsibility. Session Chair: Lily López
Corporate Governance and Science-Based GHG Targets: Their effectiveness in Emission Reduction (Poornima Mishra)
A Modeling Approach for Competitive Agricultural Supply Chains for Policy Decisions (Adrian Ramirez)
Mexican SMEs conscious leadership and conscious culture: The mediating effect of higher purpose (Lorena Rodríguez)
Exploring Corporate Social Responsibility in Mexican SMEs: Practices and Perceptions Abstract (Lorena Rodríguez)
- 12:45 h - Tour to Business Labs (optional)
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Tour to Hábitat de Negocios "Farmacias Guadalajara".
12:45 Meeting point: lobby "Salón de Congresos".
- 13:00 h - Lunch | Salas Ejecutivas 5 y 6
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Lunch
Salas Ejecutivas 5 y 6, Centro de Congresos
- 14:15 h - Parallel sessions
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Sala Ejecutiva 1. Exploring Digital Transformation: AI, Strategy, and Human-Centric Innovation. Session Chairs: Edson Barbero- Eduardo Armando
Microfoundations of Digital Transformation: A
neuropsychological and managerial perspective (Octavio Martínez)
Automation and Augmentation through Digital Propensity Analysis: A Human-Centric Approach to Strategic Change Management (Juan Carlos Barahona)
Strategic Integration of Generative AI in Human Resources: Transforming Competitive Dynamics in the Puerto Rican
Workforce (Maritza Soto)
Crossroads or converging paths? When connecting the trinomial AI, customer journey and customer experience (Raúl Montalvo)
Sala Ejecutiva 2. Innovating Across Borders: Technology Ventures, Digitalization, and Sustainability. Session Chair: Sascha Fürst
Developing Technology-based Ventures: An Exploratory Study in LATAM (Odille Sanchez)
A contemporary look at “Business in Space: The New Frontier” (Sebastian Fuchs)
Extracurricular entrepreneurship activities and Entrepreneurial ecosystem actors in university context: Systematic literature review and research agenda (Miguel Angel Rodríguez)
The development of digitalization in businesses Latin America compared to Europe: Promoting pursuit of sustainability. /The institution of family business in LatAm: Embedded in culture and promoting internationalization (Liz Huezo)
Sala Ejecutiva 3. Exploring the Intersection of Sustainability, Local Brands, and Consumer Loyalty. Session Chair: Lily López
The impact of enjoying nature on sustainable consumption and its influence on local brand preference across cultures (M.Paz Toldos)
Local brands through the lens of sustainable consumers: The moderating effect of ethnocentrism and cosmopolitanism (M.Paz Toldos)
Urban Biodiversity in Small and Medium Enterprises (SMEs): A Conceptual Framework for Integrating Ecosystem Services into SME Business Models (Antonio Lloret)
Deep-diving into the relationship between CSR and Consumer Loyalty in Hotels: A Meta-Ethnographic Analysis (Yeilan Ivette González)
- 15:45 h - Coffee break
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Coffee Break
- 16:15 h - Industry Panel | Auditorio 1
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Panelists:
Francisco Javier Fernández (CEC Director)
Jorge L. De Obeso (EOSIS Owner/CEO)
Rene Freudenberg (Interlub Owner/CEO)
Marion Avril (Driscoll's Sustainability Director)
Auditorio 1
- 18:00 h - Plenary Session | Jay Barney | Auditorio 1
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Plenary session:
Jay Barney, (Professor of Strategic Management, David Eccles School of Business. Utha U.)
Cultural Change: Building Stories that Transform Organizations
Auditorio 6
- 19:20 h - Tour to Main Square Campus (optional)
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Tour to Campus.
19:20 Meeting point: lobby "Salón de Congresos".
- 19:30 h - Welcome dinner
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Campus
- 21:00 h - Transfer to Hotel Riu